Novezda was founded by William Tegel, a UC Berkeley graduate who completed his degree at age 20, later worked as a Technology Analyst at Instacart, and holds the CAPM® credential from the Project Management Institute.
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His experience spans consumer technology, software engineering at a venture-backed biotechnology company, AI-focused project work involving Handshake AI, Yale-affiliated research, a UC Berkeley engineering initiative organized through CalLink, data analytics, and cross-functional project delivery.

Novezda brings the rigor, systems thinking, and execution standards of modern technology environments to organizations seeking to strengthen how CRM, lead infrastructure, conversion pathways, automation, measurement, and supporting workflows operate together.